As the AI revolution accelerates globally, consulting firms have become essential guides for companies eager to embrace its transformative power. Industry giants like Accenture reported $900 million in generative AI bookings for Q3 2024, an annualized $3.6 billion, even surpassing OpenAI’s revenue. Boston Consulting Group also noted that AI-driven engagements now comprise 20% of their revenue, a figure set to double by 2026. However, while major corporations have embraced AI, many Finnish businesses—particularly SMEs—are still early in their AI journeys, hesitant due to challenges in skills, cost, and regulatory concerns.
In response, Apxt Consulting has partnered with Aihu Agency to bridge this gap, providing expert AI solutions designed to meet the unique needs of Finnish SMEs. By partnering with Apxt, companies can access frontrunner AI expertise and achieve tangible improvements in efficiency, productivity, and innovation—whether they’re taking their first steps in AI or scaling existing capabilities.
The Finnish Market: Progressing, but Still Reluctant
In Finland, the adoption of AI and automation among SMEs lags behind larger corporations. In 2023, 53% of Finland’s large enterprises had adopted AI, compared to just 14% of SMEs. This gap highlights both the untapped potential and the challenges in reaching smaller companies, which often lack the resources, expertise, and infrastructure to deploy AI effectively. Yet, with Finland’s strong AI research and proactive government support, the outlook for AI adoption is promising. Programs like the “Elements of AI” course aim to build AI literacy and, with continued support, the adoption rate among SMEs is expected to rise.
Aihu Agency: Simplifying AI for Finnish SMEs
Aihu Agency, Apxt Consulting’s AI partner, is uniquely equipped to help Finnish SMEs overcome these barriers. Being able to offer secure EU-based servers and expertise in data processing and automation, Aihu offers solutions that align with local regulatory standards while being accessible and affordable for smaller businesses. Together, Apxt and Aihu can bring easy-to-implement AI applications to Finnish SMEs, making it possible for these businesses to experience the benefits of automation without the need for extensive technical knowledge or high upfront costs.
Strategic Opportunities in Finland
1. Education and Awareness Building
Many Finnish SMEs remain uncertain about AI’s benefits. Apxt and Aihu aim to address this knowledge gap, offering not only tailored AI solutions but also educating SMEs on how AI can drive productivity, enhance customer service, and streamline operations. Aihu’s approach positions it as a trusted advisor for businesses that may be reluctant to adopt new technology.
2. Sector-Specific Targeting
Certain industries in Finland, such as business services, public administration, and healthcare, are more receptive to AI and automation. By focusing on these sectors, where readiness for AI adoption is higher, Apxt and Aihu can tailor their offerings to meet sector-specific needs, creating a path for other industries to follow.
3. Low-Cost, Accessible AI Solutions
Given that Finnish SMEs are often hesitant to commit to costly, complex AI solutions, Aihu offers simple, cost-effective AI tools such as automated marketing solutions, automated CRM solutions, automated customer service solutions, and basic process automation. These introductory applications can demonstrate immediate value to SMEs, paving the way for more advanced implementations over time.
Overcoming Common Challenges in the Finnish Market
To support SMEs in overcoming AI adoption challenges, Apxt and Aihu are deploying a communication strategy that addresses the specific concerns of Finnish businesses.
• Emphasizing Accessibility and Simplicity
Aihu’s AI solutions are designed to be user-friendly, ensuring that SMEs can adopt AI without needing advanced technical skills. Using generative AI tools that require minimal setup, Finnish SMEs can enhance their operations quickly and efficiently.
• Highlighting Tangible Benefits
By providing examples and case studies that showcase how AI can boost productivity and automate repetitive tasks, Apxt and Aihu demonstrate the real-world impact of AI solutions. These stories make it clear that AI can help Finnish SMEs free up resources for strategic initiatives, allowing employees to focus on high-value, creative tasks.
• Addressing Fears and Uncertainty
Many SMEs worry about the costs, complexity, and regulatory implications of AI. Apxt and Aihu understand these concerns and offer guidance on compliance, training, and seamless integration, positioning themselves as partners that can help SMEs navigate the journey into AI.
Conclusion: Taking the First Step Toward AI Transformation
The Finnish SME market for AI and automation holds immense potential, but many businesses remain cautious, uncertain of where to begin. With Apxt Consulting and Aihu Agency, AI adoption no longer has to be complex or costly. Through accessible, low-risk solutions, Apxt and Aihu are ready to help Finnish SMEs embrace AI at a pace that works for them, starting with simple, impactful applications that demonstrate real value.
As you consider the future of your business, think about the potential AI could unlock for you: How might your operations benefit from automation? Could AI free up valuable time for your team to focus on strategic growth? And most importantly, are you ready to take the first step in exploring AI with a trusted partner by your side? Connect with Apxt and Aihu today, and let’s start a conversation on how AI can work for you.
www.aihuagency.com
Unveil Ideas, Ignite Innovation
Otso Lindfors
Founder & Visionary at Apxt Consulting
Passionate visionary at the helm of Apxt, igniting the fusion of design, strategy, and innovation. With a profound curiosity and an insatiable appetite for redefining possibilities, I orchestrate our journey to unravel the strategic depths of business and design. Just as a composer envisions harmonies, I craft strategic narratives that resonate with authenticity and excellence, leading Apxt towards a future defined by innovation.
