Business insights and articles written by our team.
As the AI revolution accelerates globally, consulting firms have become essential guides for companies eager to embrace its transformative power. Industry giants like Accenture reported
Perhaps nowhere is this balance between tradition and innovation better expressed than in Formula 1 racing. For more than a generation, F1 cars have retained
At Apxt, we believe that the convergence of AI and human interaction is not just a technological shift but a cultural evolution. Recognizing the profound impact AI will have on society, we sought to create an entity dedicated to exploring these changes and preparing for the future. This is how Aihu Agency was born.
In the world of business, competition is often seen as a fierce battleground where only the strongest survive. But what if we reframe our perspective
Just as artists mold raw materials into masterpieces, entrepreneurs craft business strategies that breathe life into their ventures, infusing them with purpose and direction.
We think the design world and agency world has things backwards.
In times of turbulence, businesses face critical decisions that can shape their future trajectory.
Amidst uncertainty, four distinct strategies emerge.
Startup founders often struggle to find something truly innovative, overlooking the fact that competition itself is a sign of market viability. Instead of solely focusing on innovation for its own sake, entrepreneurs should consider alternative approaches to differentiation.
If the strategy can not fit to one page, with the values and the purpose, it’s not an very effective strategy.
– How can strategic design help your organization address its most pressing challenges?
– Are you leveraging design thinking principles to uncover new opportunities for innovation?
– What would it mean for your business to integrate strategic design into its operations?
– How can strategic design workshops or facilitation sessions benefit your team and drive positive change?
In the fast-paced world of management, the notion of being lazy may seem counterintuitive. However, what if I told you that being lazy could actually be the key to unlocking your team’s full potential? As a seasoned manager, I’ve learned that sometimes, the best thing you can do for your team is to step back and let them take the lead.
The 4C Framework is a tool for structuring a firm’s positioning in the market. It is composed of Customer, Competition, Cost, and Capabilities and provides both external and internal views. It is useful for market analysis, market-entry, and introduction of a new product.
Collaboration is the cornerstone of success in design strategy. Through my years in the industry, I’ve witnessed the transformative power of strategic frameworks and canvas tools in fostering effective collaboration between design teams and clients. These tools aren’t mere blueprints; they ignite innovation and guide us towards holistic solutions that resonate with stakeholders and end-users alike.
Embarking on an innovative journey, Apxt is at the forefront of design evolution through the integration of Artificial Intelligence (AI) into its design processes. At the core of this evolution lies our commitment to amplifying the creative potential of our design team and reshaping the conventional approach to concept creation.
While concerns about cryptocurrency volatility hold validity, they shouldn’t overshadow the abundant opportunities presented by blockchain technology. Venturing beyond trading speculation, blockchain appears as a wellspring of innovation, poised to reinvent entire industries, fortify brand authenticity, and enhance customer loyalty programs.
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In the age of unprecedented technological advancement, the field of design is on the brink of a revolution. It’s a transformation so profound that it has the potential to redefine how we conceive, create, and present products in the years to come. Welcome to the era of Augmented Creativity, where the fusion of AI and human intelligence propels us into a new dimension of design efficiency and innovation.
In the field of product development, the term “failure” often takes center stage, casting a shadow of dread over innovation. However, the world of rocket science, epitomized by the monumental achievements of SpaceX, unveils an extraordinary perspective. Here, the idea of “rocket fails” introduces us to an entirely different paradigm of product development, one where every launch, even when it doesn’t go as planned, is a crucial step toward progress and success.
In the dynamic business landscape, where competition is fierce and markets are saturated, branding has emerged as a critical factor in a company’s success. One of the fundamental considerations in branding is the delicate balance between differentiation and conventionality.